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  • Email: info@bclmediagroup.com

TAILORED DIGITAL MARKETING SERVICES FOR BUSINESS GROWTH

DIGITAL MARKETING AGENCY

At BCL Media, we execute digital marketing strategies like it’s second nature. We develop tailor-made digital strategies for every company that we work with, based on its needs, industry rules, available resources and business goals.

SERVICES WE OFFER

We offer a full suite of digital marketing services in Canada – all aimed at giving your brand huge digital exposure.

ORGANIC SEO

  • Thousands of Partner Websites
  • Only “White-Hat” Techniques
  • First Page Results in 6 months (most cases)

SOCIAL MEDIA MARKETING

  • Unique Strategies
  • Popular Social Platforms
  • Industry-related Websites and Blogs

PAY-PER-CLICK MARKETING

  • Google Ads (formerly AdWords)
  • Display Advertising
  • Professional Optimization and Reporting

CONSULTING & ANALYTICS

  • Web Analytics and Reporting
  • Project Management
  • Strategy Development and Optimization

LOCAL SEO

  • Organic SEO Results
  • Landing Page Promotion
  • Directory Submission

EMAIL CAMPAIGNS

  • Custom Graphic Design
  • Analytics and Reporting
  • Development and Optimization

REPUTATION MANAGEMENT

  • Reviews
  • Case Studies
  • Professional Articles

CONTENT MARKETING

  • Lead Magnet Materials
  • Blogs and White Papers
  • Infographic Design

STEP 1: PREPARATION

  • DETERMINE BASELINE, WEBSITE AND COMPETITION RESEARCH.
  • INVESTIGATE ISSUES, ANALYTICS DATA AND CURRENT CONVERSION RATE.
  • DEFINE RESOURCES SUCH AS TIME, BUDGET AND STAFF.
  • SET UP GOALS IN REGARDS TO TRAFFIC, LEADS AND CONVERSION RATE.
  • CREATE PERSONALIZED, ANNUAL ONLINE MARKETING STRATEGY.

STEP 2: CONVERSION RATE OPTIMIZATION & SEM

  • Improve conversion rate using tests to figure out what users are doing on a specific website
  • Conduct A/B testing to find the right layout, copy, and colours that push the highest percentage of site visitors to fill out your form or call in
  • Increase your qualified traffic by bidding on and optimizing for the right keywords
  • Produce better keyword traffic data by making better decisions about your website and ad copy to better target the right customers
  • Ensure your CTA buttons stand out visually, appear clickable and use short, gain-focused text
  • Create landing pages that are clean and uncluttered, conveying both trustworthiness and professionalism to prospective clients

STEP 3: ONSITE SEO & CONTENT

  • Assert a continuous, strong SEO presence that will help deliver continuous traffic and leads even after the campaign’s completion
  • Implement an SEO-friendly navigation structure
  • Update website architecture, optimize meta tags, create sitemaps and begin cross-linking
  • Increase website speed and perform server-side optimization, including 301 redirects and robots.txt
  • Examine and transfer Google Analytics and other tracking accounts
  • Create and implement content marketing strategy to support SEO efforts

STEP 4: ONGOING SUPPORT & CONSULTING

  • Personal account manager to communicate with
  • Monthly project discussions
  • Analytics data review and reports
  • Campaign direction optimization
  • Creative ideas to consistently enhance campaigns
  • Continuous strategy building and brainstorming
COMPANY
SERVICES

Address: 837 W Hastings St, Vancouver,
BC V6C 1B6, Canada